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Here are some of the questions that many have asked about the Applying Strategic Relations coaching membership program. If you have questions, not answered here, feel free to contact our offices. These questions come from selling professionals, executives, and marketers of technical services along with answers.
Of course, I know other coaching programs are saving money by moving everything on-line but I'm not going to skimp like that. After all, if you're working, you're not always in front of your computer. In addition, some of my print newsletters, Strategic Relations Journal, are like reports in value and size.
The print newsletter is easy to take along with you, especially to those quite reading places where you won't be bothered. The print newsletter you get with membership is one less thing to read on the computer. You'll also get a Fax Newsletter with tips and insights you can use right away too.
Even when your e-mail mail box is full, you can get the resources you need right now to increase sales and profits.
Only GOLD members get the audio CD, books, and other special gifts I send quarterly. However, as a SILVER member you WILL get a copy of our members only newsletter every month.
You are the type of busy selling professional I was thinking about when designing the GOLD members program. Yes, you get tools, spread sheets, software, audio programs, and educational tutorials.
Plus, a Marketing Concierge desk to help you with pricing marketing services, copy critics, finding new ideas or identifying marketing channels, fax in questions, and research services. You'll get 1 hour a week, no charge, plus 1 copy critic a month.
The way this works is you fax in your question or request on a cover page that includes contact details, plus one additional page. Our desk manager will review and route your request for processing in 24 to 48 hours.
It's staffing support for you and a way for me to manage incoming requests from clients and members. At my current staff billing rates, this service is between $154 monthly value, but more importantly you off load some of the mundane tasks of selling.
Sorry, these folks won't get you coffee, set reservations, or anything questionable. These professionals are my selling assistance and trained marketers, who are only available for GOLD and PLATNIUM members.
For any request that may take more than 1 hour of my peoples time, you will receive by return fax an estimate and a form to approve the effort. After that point you'll be billed at the rates indicated.
You also receive several one-on-one coaching certificates that you can use when ever you want (each a $397 value.) Only a limited number of these are available and schedule on a first come, first served basis.
Yes, but not for existing members. As long as you are an active member your membership investment doesn't change. Because costs increase over time, additional materials are added, and multiple prices are tested over time, you can count on membership fees increasing over time.
If you leave the membership for some reason, you'll need to rejoin at the current rate. Often membership is increased to slow down the rate of signup to limit the number of individuals involved in coaching. That's why it's important to get involved as a member as soon as possible.
A: As far as I know, our GOLD members Marketing Concierge program is the only one of it's type for business-to-business technology sales and marketing professionals. It's designed to discretely assist you in the selling process and with the implementation of this program.
Example #1: Finding a vendor to support marketing efforts
You need a vendor for telemarketing services, want three prices for 2 callers, 3 days a week. Jot down your request on a cover sheet, include a description of the type of calling, then fax over to the hotline.
The Marketing Concierge desk will reach into our network to find you three providers feel comfortable recommending, then have them call you. Anything you provide will be forwarded along after each vendor briefly screened.
You'll receive a list of the vendors I recommend (we're not just pulling them out of a phone book), their contact information, and when you should expect to hear from them.
Example #2: Get a second opinion on a sales letter.
You want a second opinion on opening a new sales letter. Just jot down what you are looking for on a cover page, include the results you want to achieve, and fax to the hotline.
The Marketing Concierge will route all critics to me, it will be looked at during the time I designate for doing such things. You'll get a write up, a marked up document, and some copy samples, then I'll fax it all back to your office.
Any recommendation made through our Marketing Concierge service is backed up by our referral promise, stating ...
"If at any time you have an issue with one of our recommended vendors, and for any reason they do not satisfactorily resolve it, then at your request I'll (a) suspend them from further recommendations, and (b) step in to support the resolution before referring business to them again."
I have a number of individuals on staff, as well as work with a number of vendors. It's just as important to let me know when individuals do well as when something doesn't work exactly how you expected it. If you do have problems you'll get replacement support and a satisfactory resolution.
Do you have questions not represented here? Write with your questions, or become a member today.
